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Strategic business initiatives with SATHRA

ERP, CRM – DEVELOPMENT

Customer relationship management (CRM) applications help you take care of your current and future customers. With CRM, your sales, marketing, and customer service teams’ interactions with customers are all managed in one place. You’ll make better business decisions because you always have accurate and up-to-date customer information. Keeping customers happy while keeping service costs down: That’s the ultimate goal of every customer service executive. CRM applications help you provide faster, more responsive, and less costly service across every channel—from the call centre to the social Web. Today, many of conversations and questions about your company and products are appearing on social networks. After all, your customers may turn first to Google, Twitter, or other Internet sources to look for answers. Some CRM applications help your agents can automatically find and join those conversations, so your customers get answers quickly and customer satisfaction gets a boost. We have evolved from using normal CRM to SCRM method that yields out more productivity and profitability.